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Familiarity
2 May, 2017. 0 Comments. Design Principles. Posted By: Kasia Jankos

People have a tendency to like things that they used to see in past. It doesn’t mean that your designs should be copies of other pieces out there, but rather, to ensure that some elements of your design will make your viewer feel at ease with what you made. Keeping your design both creative and making it familiar for people is not an easy task, but it is doable. Don’t be afraid to experiment and see what works best for you.

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About the Author

Kasia Jankos Kasia has extremely objective, almost censorious approach to life - especially work. She’s equally professional and will not rest until the project is finished at world class standard. As a true ISFJ she fights against the odds to find a balance between work and life. FutureSight co-founder.

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